CREATIVE
TECHNOLOGY
Leveraging experience, connections, and organized analysis to build the most intuitive toolset possible for elevated and accelerated creative work.
IDEATION • RESEARCH • DEVELOPMENT • EXPLORATION • EXECUTION • FEEDBACK • TESTING • TRAINING • ADOPTION • PARTNERSHIP
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Compile and prioritize use cases across global creative teams. Partner closely with Product and Engineering teams to inform creative tooling roadmaps based on business needs.
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Run validation exercises and pilot programs for third-party creative tools, aligned with various use cases and teams.
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Train teams and gather best and worst examples to use in shared, standardized best practices. Continue to optimize workflows as tooling and use cases evolve.